INSIGHT: On Art & History Websites
One of the guiding principles we followed, in developing the new Cuberis framework for museum websites, is a focus on Low-Code/No-Code solutions. Over the past…
Does your museum’s website allow you to nimbly adapt to changing circumstances? Can you easily spin up a digital exhibit? Are you able to cross…
When museums across the country had to close their doors during the coronavirus crisis, we saw a renewed emphasis on digital content as a way…
When museums had to close during the COVID-19 pandemic, many found new and innovative ways to keep their missions alive online. Whether with custom microsites…
One of the silver linings of the 2020 shutdowns was watching how clever museum professionals rose to the challenge of keeping their missions alive and…
During the COVID-19 shutdowns, museums scrambled to find ways to continue their missions while physical access to their collections, resources, and programs were closed. Many…
NOTE: Since this article was publish Google announced that it would be sunsetting their Tour Creator. Here is a link to a resource listing alternatives…
How do you keep your school-aged children engaged with learning while schools are closed? This is the question millions of parents around the world are…
Hello again from Cuberis. Our “INSIGHT: On Art & History Websites” newsletter has been on a bit of a hiatus for the past several months,…
When it comes to our buying decisions we all want things fast, cheap, and great. But real world economics always requires trade offs, and when…
George Bernard Shaw once said that, “the single biggest problem in communicationis the illusion that it has taken place.” Art and history oriented, collections-integrated, museum…
During the Museums and the Web 2019 conference, we, along with Sara Goss and Rachel Clark from the Michigan History Center, presented the workshop “To…
INSIGHT: On Art & History Websites
When it comes to our buying decisions we all want things fast, cheap, and great. But real world economics always requires trade offs, and when…
George Bernard Shaw once said that, “the single biggest problem in communicationis the illusion that it has taken place.” Art and history oriented, collections-integrated, museum…
During the Museums and the Web 2019 conference, we, along with Sara Goss and Rachel Clark from the Michigan History Center, presented the workshop “To…
In this month’s Museum Digital Insights newsletter we’re going to discuss the role of audio in your museum’s content strategy. We’ll focus on podcasts, but…
Integrating your museum’s collection with your existing website is no easy feat and at times can seem very daunting. However, it is worth the effort….
When we work with museums to build new websites or optimize their existing web content, we like to kick off the project with a content…
Every museum is unique. Each has a specific collection that no other museum can claim and the stories about this collection drive its brand. Museums…
One of the persistent challenges of museum website design and content strategy stems from the vast quantity of content that museums have to manage. A…
You might be surprised if you knew how often your museum’s website delivers impactful experiences to visitors all over the world. Most of these experiences…
As I’ve noted in a previous article, there are an astounding amount of inactive museum blogs out there. My colleagues and I recently studied 1,306…
Every so often I’m in line checking out at the grocery store when the cashier asks, “would you like to add one or two dollars…
Behind the scenes at your local museum, curators, researchers, and historians make fascinating discoveries that deepen our understanding of our world’s greatest cultural treasures. This…
In recent years, museums have made great strides to seamlessly integrate their collections with their existing websites. Cost-prohibitive technical limitations have been replaced by the…
In preparation for a report we’re putting together on museums’ digital technologies, I scoured over 1,300 museum websites, asking each one the same question: Do…
A website is a powerful marketing tool. It can be equipped with sophisticated marketing systems designed to convert visitors into customers, or in the case…
