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INSIGHT: On Art & History Websites

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FROM Back in December, my colleague Eric Holter asked in his monthly newsletter if a museum’s blog really matters. (Spoiler: It really does). One of…

For many museums, one substantial type of essential work that is often repurposed in some form on the website is the exhibition catalogue. These 200+…

When contemplating the future of museum software, just consider how radically all software has changed in just the past decade or so. Remember when installing…

Back in the day when production assets actually took up physical space, keeping track of these materials was a bulky yet simple process. I began…

All museums aim to make an impact. Many resources are poured into preserving, protecting, and promoting a museum’s collections, programs, and resources. All in the…

Your museum puts a lot of thought into how to communicate with donors through traditional means, like donation boxes in the physical space, galas and…

It’s probably not an overstatement to say that search engines have entirely changed the modern world. I recently made an off-hand comment about the Yellow…

After another great Museum and the Web conference, I wanted to take a minute to look back at a common phrase that ran through many…

a curious thing happens when you make an effort to add more and more content to your museum’s long tail. The tail grows longer and…

Warning: Contrarian point of view ahead. Proceed at your own risk. We live in an era of big data. Everything we view online, every search,…

It came as no surprise to me that the small conference room was already packed ten minutes before “Recent Collaborations, Experiments, And Preservation From The…

A content strategy for museum websites should be simple, but it’s by no means easy. You have no shortage of fascinating stories to share, but…

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INSIGHT: On Art & History Websites

Last month we evaluated the struggle many museums have in articulating a cohesive digital content strategy. We suggested that one of the main barriers is…

Last month, I wrote about how the technical barriers that have limited the ways museums can produce compelling stories with rich content and are quickly…

It’s time for museums to start thinking hard about how they will take advantage of the rich media and layered storytelling possibilities that current technological…

There is no question that the web has made it possible for museums to radically extend the reach of their collections. Today, anyone with Internet…

I love history. And I love how museums enable us to make deeper connections with our past. And so, as a long time digital strategist…

One of the greatest challenges a digital strategist for museums faces is aligning the museum’s overarching mission with its core operational needs. My last article…

Education has a central role in fulfilling the mission of a museum. When looking at the navigation menu of a museum website, usually the third…

Museums are profoundly generous, giving institutions. Behind the scenes, you continually give of yourselves as you preserve, protect, and promote our valued cultural objects and…

Museums face tough decisions in determining how best to invest their limited resources in digital strategy. The pace of digital change, and the availability of…

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