INSIGHT: On Art & History Websites
INSIGHT articles explore the complex challenges facing museums, archives, and galleries in their efforts to promote the value of art and history to their constituents and clientele.
Featured INSIGHT Articles:
Curating for Clarity: Skim, Swim, Dive Techniques for Museum Websites
Browsing a website has a lot in common with setting foot in a museum, especially when it comes to navigation....
Calling Visitors to Action on Museum Websites
A visitor to a content-rich museum website, like a customer at a bookstore, can easily spend long periods of time...
Is AI the New Frontier of “Edutainment” for Museums?
The most enjoyable presidential debate I ever watched was between two candidates who had been dead for nearly two hundred...
From the Bake Sale to the Internet:
How WordPress Is Revolutionizing Online Giving
In Beyond the Bake Sale: Fundraising for Local History Organizations, fundraising expert Jamie Simek has written a practical and thorough...
What Did Museum Websites Look Like in the ’90s? (…and What Can We Learn from Them Today?)
In its December 1995 issue, Art in America ran a cover story about a new technology that was beginning to...
Promoting Museum Membership: Best Practices
Today, everyone has purchased a membership to something. Online subscriptions to Netflix or Spotify, access to a local gym or...
