Strategic Serendipity
You might be surprised if you knew how often your museum’s website delivers impactful experiences to visitors all over the …
Author: Eric Holter
An Editorial Calendar for Museum Blogs
As I’ve noted in a previous article, there are an astounding amount of inactive museum blogs out there. My colleagues …
Taking the Step Toward Micro-donations
Every so often I’m in line checking out at the grocery store when the cashier asks, “would you like to …
Sites In the Service of Museum Scholarship
Behind the scenes at your local museum, curators, researchers, and historians make fascinating discoveries that deepen our understanding of our …
Blogs Need a New Name.
In preparation for a report we’re putting together on museums’ digital technologies, I scoured over 1,300 museum websites, asking each …
The Marketing-Driven Museum Website
A website is a powerful marketing tool. It can be equipped with sophisticated marketing systems designed to convert visitors into …
Four Attributes of the Best Museum Blogs
FROM Back in December, my colleague Eric Holter asked in his monthly newsletter if a museum’s blog really matters. (Spoiler: …
Beyond the Catalogue: Presenting Engaging Exhibition Pages Online
For many museums, one substantial type of essential work that is often repurposed in some form on the website is …
The Future of Museum Software
When contemplating the future of museum software, just consider how radically all software has changed in just the past decade …
The Demand for DAMS
Back in the day when production assets actually took up physical space, keeping track of these materials was a bulky …
