Cuberis offers content consulting, coaching, coordination, and creation for museums. Our approach to content strategy, planning, and production connects your online content to your museum’s goals.
Our content services are platform independent and are available to any museum whether or not we’re engaged to build your website.
Our daylong content strategy workshop brings together your museum’s stakeholders and staff to share to establish focus and define healthy habits for creating content. We will work with your team to unpack your mission, develop an editorial plan, and brainstorm specific content ideas. At the end of our engagement, we’ll deliver a 15-20 page report that includes the concepts, strategies, goals, and ideas brought to light during our time with your team.
Cuberis offers museum content strategy services for any and all museums (whether or not we’re engaged to build a website). Especially since strategic museum content planning—necessarily tied to long-term exhibition schedules—should begin well before a full design and development process begins.
Our coaching services help your teams stay accountable to your plans. We will review your website as strategic editors, reporting on the impact of your posts, recommending adjustments to current content, and suggesting topics for future content.
We will kick off our engagement with a lightweight version of our full consultation. During this orientation call, we will familiarize you with our approach to content strategy and provide strategy templates and planning documents. Our strategic editing and regular check-ins will help your team start thinking more strategically.
A common challenge for museum content creation is resourcing. While part of your strategy should include identifying content writers and producers, someone else needs to orchestrate the entire project. If your museum doesn’t have a dedicated project manager or web coordinator, this role may fall to someone with other priorities.
You can hire Cuberis as your coordinators. Our project coordinator will manage your calendar, assign posts, gather assets and send reminders to your team, making sure your content is ready when you are.
Some of the keepers of your museum’s best stories may not have the time to put them down on paper. Others may find a blank page intimidating, or just not enjoy writing. For situations like this, Cuberis offers custom content creation services.
Have a story to tell? We can help by producing narrative forms of content, like blog posts, digital stories, and podcasts. Have an existing webpage that needs to be optimized for engagement? We can help with that, too.